Doug Knorr, president of Knorr Marketing, will tell attendess of the Las Vegas Fall Market about “Successful Advertising in the Digital Age – Websites, Social Media & E-Promotions” on Thursday, Sept. 17. That day, Knorr will speak at the WHFA/NHFA Retailer Resource Center on the 16th floor of Building B (in B1630) from 10 – 11;30 a.m.

Knorr will walk through the steps needed to build a stronger online presence and increase customer outreach and build loyal relationships with one-on-one customer communications.

According to Knorr, integrated promotions combining new media with traditional media are needed to reach today’s changing consumer. Says Knorr, “Taditional media, email, SEO, PPC, videos, social media and blogs all have a place in connecting with today’s consumer.”